December 12, 2014
The chain, which at year-end 2013 had 261 stores in the Comunidad Valenciana, of wich 35 are located in Castellón.
This conversions allows the creation of two new jobs.
DIA today inaugurates a new Clarel store in Vinaroz, (Castellón), with this opening the company strengthens its presence in the region where it has witho three additional Clarel stores.
The Clarel store is located at Plaza de San Agustín, number 25, and it has a sales area of 140 square metres and will employ two further people.
The new store format will be focused on the sale of products for personal care with categories such as health and beauty, as well as articles for the home and cleaning. Bonté will be the exclusive reference brand of Clarel, together with others which already existed in the previous establishments, such as Baby Smile, Basic Cosmetics and AS.
Clarel results from the purchase of the Schlecker stores in Spain and Portugal, and the stores are currently being refurbished to the new trade name with a more modern and closer image.
The store will be open from Monday to Saturday from 9:30 AM to 14PM and from 17PM to 20PM. With this conversion, DIA consolidates its presence in the Comunidad Valenciana where it had 261 establishments at year-end 2013, of wich 35 are located in the Castellón region. In addition, the company has 4151 stores in Spain, of which 1500 operate under a franchise.